Migration

Concept mapping

Concept	Mixpanel / Amplitude / PostHog	WireLog
Events	Events / Events / Actions	POST /track with event_type
Users	People / User Properties / Persons	POST /identify + user_profiles table
User ID	distinct_id / user_id / distinct_id	user_id + device_id stitched to distinct_id
Properties	Event / User / Group props	event_properties + user_properties maps
Dashboards	Charts / Insights / Dashboards	Pipe DSL queries returning Markdown, JSON, or CSV
Funnels	Funnels	funnel a -> b -> c source
Retention	Retention charts	retention event source
Cohorts	Cohorts / Cohorts / Groups	users | where ... + user.KEY filters
Segments	Saved segments	where stages with profile fields
Sessions	Auto-captured	sessions source
Group analytics	Group profiles	user.email_domain or user.company_id filters
Formulas	Formulas / Custom metrics	formula count(a) / count(b) source

Migration steps

1. Create a WireLog project

Sign up at wirelog.ai, create a project, and grab your API keys. See Quickstart.

2. Instrument tracking

Replace existing track calls with POST /track. The concepts are the same: event name + properties.

Mixpanel:

// Before
mixpanel.track("signup", { plan: "pro" });

// After
fetch("https://api.wirelog.ai/track", {
  method: "POST",
  headers: { "X-API-Key": "pk_...", "Content-Type": "application/json" },
  body: JSON.stringify({ event_type: "signup", event_properties: { plan: "pro" } })
});

Amplitude:

// Before
amplitude.logEvent("signup", { plan: "pro" });

// After -- same as above

PostHog:

// Before
posthog.capture("signup", { plan: "pro" });

// After -- same as above

Or use the JS SDK for automatic page_view tracking, session management, and batching:

<script src="https://cdn.wirelog.ai/public/wirelog.js" data-key="pk_..." data-host="https://api.wirelog.ai"></script>
<script>wl.track("signup", { plan: "pro" });</script>

3. Add identity

Replace identify/alias calls with POST /identify.

curl -X POST https://api.wirelog.ai/identify \
  -H "X-API-Key: pk_..." \
  -H "Content-Type: application/json" \
  -d '{
    "user_id": "alice@acme.org",
    "device_id": "dev_abc123",
    "user_properties": { "email": "alice@acme.org", "plan": "pro" }
  }'

No alias chaining

WireLog uses a single-hop identity model: device_id maps to user_id. There is no alias chaining (Mixpanel alias) or identity merging (PostHog $identify). Each device maps to exactly one user. This is simpler and avoids the merge ambiguity that causes data quality issues in other platforms.

4. Recreate key queries

Map existing dashboard queries to pipe DSL equivalents.

Old platform query	WireLog equivalent
Signup trend (line chart, weekly)	signup | last 12w | count by week
Signup-to-purchase funnel	funnel signup -> purchase | last 30d
90-day retention	retention signup | last 90d
Revenue by week	purchase | last 12w | sum event_properties.amount by week
Users by country	users | count by user.country | top 20
DAU	* | last 30d | unique distinct_id by day

Replace event names with your actual event names. Discover them with:

* | last 30d | count by event_type | top 20

5. Run in parallel

Send events to both platforms during transition:

1. Instrument dual-tracking (send to old platform + WireLog simultaneously)
2. Run queries in both systems, compare results
3. Once WireLog numbers match expectations, cut over
4. Remove old platform SDK

Tip

WireLog’s permissive ingest means you can send the same property shapes you already send to Mixpanel/Amplitude/PostHog. Property types are normalized server-side — no schema setup required.

Key differences

No dashboards. Queries return Markdown, JSON, or CSV. Your agent, script, or notebook is the consumer. There is no visual query builder or chart renderer.

No visual query builder. The pipe DSL is text-based. Queries are written as source | stage | stage. LLMs and agents can compose them directly.

No user aliases. device_id maps to user_id in one hop. No alias chaining, no merge rules, no identity graph. Simpler model, fewer data quality surprises.

Permissive ingest. Property types are normalized server-side. Send numbers as strings, booleans as integers — it all works. No schema enforcement, no type errors on ingest.

No group analytics (yet). Use user.email_domain or user.company_id for B2B company-level segmentation. See SaaS Metrics for recipes.

Output is for machines. Default output format is Markdown (optimized for LLM consumption). Also supports JSON and CSV. No charts, no embeds, no iframes.

Pricing comparison

Volume	WireLog	PostHog	Amplitude	Mixpanel
10M/month	$0 (free tier)	~$500	~$49-200	~$2,500
50M/month	$200	~$1,500	~$500-1,500	~$5,000+
100M/month	$450	~$2,500	~$1,500-3,000	~$5,000-10,000
1B/month	$4,950	~$15,000+	Contact sales	Contact sales

WireLog: $5 per million events. 10M free. No per-seat pricing. No MTU math. No sales calls.

• Mixpanel: ~$280/million events
• Amplitude: MTU-based, opaque at scale
• PostHog: ~$25/million events (at volume)
• WireLog: $5/million events

See Pricing for details.